Cookie Policy

This Cookie Policy describes how (Milkwood Publishing Ltd T/A Whistlefish, "we", "our", "us") uses cookies and similar technologies across the whistlefish.com Site and Services. For more information on our general data privacy practices, please see the full Privacy Policy

What are cookies

As is common practice with almost all professional websites this site uses cookies, which are tiny files that are downloaded to your computer, to improve your experience. This page describes what information they gather, how we use it and why we sometimes need to store these cookies. We will also share how you can prevent these cookies from being stored however this may downgrade or 'break' certain elements of the sites functionality.

Your cookie choices

When you visit our website, you can choose whether to allow non-essential cookies. Cookies that are strictly necessary for the website to function do not require consent, but analytics, advertising and other optional cookies will only be used where permitted.

You can choose to accept or reject non-essential cookies and change your preferences at any time using the cookie settings available on our website.

Managing your cookie preferences

You can change your cookie preferences at any time using the cookie settings available on our website. This allows you to accept or reject non-essential cookies by category.
You can also manage cookies through your browser settings, including deleting cookies that have already been stored. Please note that blocking certain cookies may affect how some parts of the website work.

Necessary and optional cookies

Some cookies are strictly necessary for our website to work properly. These may be used for functions such as keeping items in your basket, enabling secure checkout, remembering essential settings and protecting the website from fraud or misuse. These cookies cannot be switched off through our cookie preference controls because the website may not function correctly without them.

Other cookies are optional and may be used for purposes such as analytics, advertising, affiliate tracking or improving your experience. Where consent is required, these cookies will only be used if you choose to allow them.

How We Use Cookies

We use cookies for a variety of reasons detailed below. Unfortunately in most cases there are no industry standard options for disabling cookies without completely disabling the functionality and features they add to our website.

After you register on the whistlefish.com Site and/or Services, we may connect information we collect from the Cookies set by us and our partners with other information received from you. The provision of your data via Cookies is voluntary except for those Cookies that we place on your device because we need them for the performance of our Platform and our services.

The Cookies We Set

Account and authentication

If you create an account with us then we will use cookies for the management of the signup process and general administration. These cookies will usually be deleted when you log out however in some cases they may remain afterwards to remember your site preferences after you log out.

Security

We use cookies to enable and support security features, prevent fraud, and protect your data from unauthorised access. These cookies are typically removed or cleared when you log out to ensure that you can only access restricted features and areas when logged in.

Orders processing

Our website offers e-commerce or payment facilities and some cookies are essential to ensure that your order is remembered between pages so that we can process it correctly.

Surveys

From time to time we offer user surveys and questionnaires to provide you with interesting insights, helpful tools, or to understand our user base more accurately. These surveys may use cookies to remember who has already taken part in a survey or to provide you with accurate results after you change pages.

Preferences and features

In order to provide you with a great experience on our websites we provide the functionality to set your preferences for how our sites run when you use them. In order to remember your preferences we need to set cookies so that this information can be called whenever you interact with a page that is affected by your preferences.

Third Party Cookies

In some special cases we also use cookies provided by trusted third parties. The following section details which third party cookies you might encounter through this site.

Purpose

Explanation

Advertising and affiliates

We may use advertising cookies and similar technologies to help us show more relevant advertising, measure the effectiveness of our advertising campaigns and understand how people interact with our adverts.

Advertising cookies are optional and will only be used where you have chosen to allow them through our cookie settings. You can change your preferences at any time.

The Google AdSense service we use to serve advertising uses a DoubleClick cookie to serve more relevant ads across the web and limit the number of times that a given ad is shown to you. For more information on Google AdSense see the official Google AdSense privacy FAQ.

Affiliates

We work with affiliate partners who may use cookies or similar technologies to understand when a customer has visited Whistlefish through one of their links. This helps us attribute sales correctly and measure the performance of our affiliate partnerships.

Affiliate cookies are optional and will only be used where you have chosen to allow them through our cookie settings.

Analytics Cookies

We use analytics tools to help us understand how visitors use our website, such as which pages are visited, how customers move around the site and how our website performs.

These cookies help us improve the website, understand customer behaviour and measure the effectiveness of our marketing.
Where consent is required, analytics cookies will only be used if you choose to allow them through our cookie settings. You can change your preferences at any time.

User testing and optimisation

From time to time we test new features and make subtle changes to the way that the site is delivered. When we are still testing new features these cookies may be used to ensure that you receive a consistent experience whilst on the site whilst ensuring we understand which optimisations our users appreciate the most.

Social Media Cookies

Our website may include links, buttons or other features provided by social media platforms. Where these features are used, the relevant platform may set cookies or collect information about your interaction with the feature.

These cookies are controlled by the relevant third party and are subject to that platform’s own privacy and cookie policies.

Where consent is required, social media cookies will only be used if you choose to allow them through our cookie settings.

Here are some options for managing the third-party Cookies used by our Ad Partners:

You are able to opt out of third-party advertiser and ad network placement of Cookies or targeted advertising generally by visiting the following links: Network Advertising Initiative; Digital Advertising Alliance; European Interactive Digital Advertising Alliance (for users in the EU).

You can opt out of tracking by Google Analytics and Google Analytics Demographics and Interest Reporting services by visiting Google Ads Settings or by downloading the Google Analytics Opt-Out Browser Add-on.
Please note: If ads or other features on our websites are provided by third parties, those parties set and use their own Cookies that are subject to those third parties' privacy notices and policies. whistlefish.com does not have access to, or control over, these Cookies. Also, if you respond to ads posted by third parties or submit information to third parties via our websites and/or Services, such third parties receive information about you subject to their individual privacy policies.

Rakuten Advertising

Rakuten Advertising is one of our affiliate partners and may use cookies or similar technologies when you interact with our website through its network.

You can find more information in Rakuten Advertising’s Privacy Policy and Privacy Rights Request Form.

Your Rights/Opt Out: https://rakutenadvertising.com/legal-notices/services-privacy-rights-request-form/